AI Insights · Timothy · January 2024
Top 5 Fitness and Weight Loss Programs on iOS in Netherlands Q4 2023
In Q4 2023, the top fitness and weight loss apps on iOS in the Netherlands showcased varied performance trends in downloads, revenue, and active users.
In the fourth quarter of 2023, the top five fitness and weight loss apps on iOS in the Netherlands exhibited diverse performance trends across downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into the market dynamics of these popular applications.
Strava: Run, Bike, Hike saw a fluctuating revenue trend, peaking at approximately $46K in late September and ending the quarter with around $40K in the final week of December. Downloads decreased from 4.6K in late September to 3.2K by the end of December, while weekly active users trended downward, starting at around 119K and concluding at approximately 114K.
Zwift: Ride and Run experienced a steady increase in revenue, starting at $13.7K in late September and peaking at $17.8K in late November. Downloads remained relatively low but saw a notable spike to 629 in mid-November. Weekly active users increased from 2.1K in late September to 2.5K by the end of December.
MyFitnessPal: Calorie Counter maintained stable revenue figures, hovering around $14K at the beginning and ending the quarter at $11.7K. Downloads showed a slight decline from 2K in late September to 1.2K by the end of December, while weekly active users decreased from approximately 152K to 110K over the same period.
Fitbit: Health & Fitness exhibited a modest increase in revenue, starting at $12.8K in late September and reaching $13.2K by the end of December. Downloads fluctuated, peaking at 1.4K in the last week of December. Weekly active users remained relatively stable, starting at 13K and ending at 12.4K.
komoot - hike, bike & run showed a decline in revenue from $9.8K in late September to $4.2K in mid-December, with a significant jump to $10.7K in the final week of December. Downloads decreased from 4.6K in late September to 2.8K by the end of December, while weekly active users fluctuated, ending the quarter on a high note at approximately 58K.
For more detailed insights and data, visit Sensor Tower.
